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At the Uitmarkt

At the Uitmarkt the Van Gogh Museum highlighted its major presentation Vincent. The Van Gogh Museum in the Hermitage Amsterdam. The museum’s temporary move to the Hermitage Amsterdam had been widely publicised since June and featured heavily at the Uitmarkt too. Visitors to the Van Gogh Museum’s display were given a preview of the masterpieces, prints, letters and objects that were soon to be exhibited on the banks of the Amstel. Together these items revealed Vincent van Gogh’s personal quest to discover the essence of his artistic vocation. The museum used the magnificent presentation at its Museumplein stand to announce its temporary move to the Hermitage Amsterdam in grand style. This relocation to the Hermitage ensured that masterpieces from the Van Gogh Museum’s collection remained accessible to everyone in Amsterdam during the museum’s renovation.